Tag Archives: SEO

Automated management of google crawl errors in FirstNaukri

An important role in driving traffic to our websites is played by SEO. In firstnaukri, we get many hits from SEO which makes it one of the biggest drivers of traffic for us. To ensure better rankings on google search results page, we must ensure maximum crawl rate, minimum crawling errors and minimum not found. Problem Statement: To detect the google search engine crawled errors on a regular basis, so that we can find and fix them accordingly. To solve this either we have to go to the webmaster tool and manually check the errors or use the developer API exposed by Google to access various... Read More
Posted in SEO

Performance Optimization of Web Pages: NaukriGulf

New Naukrigulf English Desktop Homepage is designed with the goal of providing better interface to our users. Of course, the new site comes with eye-pleasing aesthetics, enhanced usability and is simply faster. Lets first look at some speed-metrics to see really how fast our homepage has become. Benchmark report of Previous Homepage vsĀ New Homepage Old Homepage New Homepage Homepage TTFB = 1.17 TTFB = 1.02 *TTFB : Time To First byte   Let us see what we did to achieve this Low Resolution Images Before Page Load and High Resolution Image After Page... Read More

SEO Friendly URLs

What makes a URL both SEO and user friendly??? A URL should be short, easy to remember and should contains important keywords that completely explains the content of that page. So here is the answer, what we in naukri.com do to achieve this. Some of the process we follow to create different URLs for every search: Important Keywords in URL URLs must contain important keywords or information that a user might be looking for, also the keywords you are targeting for which your page should come in Google search result. So, first we try to extract keywords and location on which user... Read More
Posted in SEO