All posts by Deepak Tiwari

Email Sending Architecture Using Messaging Queue

Emails are really playing a very important role, when it comes to keep users updated. We at naukri.com send mails to update users about various activities related to them. For example, we send mails when there are new jobs on the site according to user's custom job alerts. Job seekers are notified via email when there is any update on their job applications. Also we send mails composed by recruiters for intended job seekers and many more. Basically there are two types of mails: Transactional Mails - which are triggered based on action of a job seeker or a recruiter. Bulk Mails -... Read More

SEO Friendly URLs

What makes a URL both SEO and user friendly??? A URL should be short, easy to remember and should contains important keywords that completely explains the content of that page. So here is the answer, what we in naukri.com do to achieve this. Some of the process we follow to create different URLs for every search: Important Keywords in URL URLs must contain important keywords or information that a user might be looking for, also the keywords you are targeting for which your page should come in Google search result. So, first we try to extract keywords and location on which user... Read More
Posted in SEO